Building the Foundations for Better Business Creating content for your start-up business can be daunting at times. With no empirical evidence to rely on, the words and picture you upload need to be carefully considered to ensure they perfectly communicate … Read more…
Sites n Stores Blog
Marketing in 2013 – Content
As with previous years, 2012 was huge for anyone working in Online Content. Google’s algorithm changes adjusted the way search engines rank websites, with some welcoming the new approach and others left scratching their heads and wondering how they would … Read more…
Building a Festive PPC Campaign That Works
Why Santa Won’t Deliver as Much as Google this Christmas At this time of year, businesses all around the country are busily preparing for the Christmas rush by ordering extra stock, creating powerful offers and adding a snowman to promotional … Read more…
Why Launching Your Business with a Logo Makes Sense (and Dollars)
When a company is in its infancy, a lack of cashflow often means owners try to cut corners when it comes to certain aspects of the business. That makes sense for some of the non-essential items, such as glossy magazines … Read more…
Look at this Call to Action!
How and Why Customer Prompts Deliver More Sales When a business begins online trading via a funky new website, the first considerations are usually Design, Development and SEO. That’s because if your company gets these 3 elements right, your website … Read more…
Making Social Media Work for You
In recent years there has been a veritable stampede towards Social Media by businesses desperate to be a part of this new digital phenomenon. But after setting up a page with a cool but slightly pixelated cover image, a fancy … Read more…
Creating a Content Strategy for YOUR Business
Why Better Content Means Better Returns In the modern world, Businesses have become used to producing promotional content for advertisements, blogs, websites and mobiles. It’s how they maintain a public presence and how they communicate with customers. But a surprising … Read more…
Why a Mobile Landing Page Will Make You Money This Christmas
It doesn’t take a genius to see the impact mobile phones are having on our lives. Just walk along any street in Australia and count how many times you are obliged to jump out of the way of a pedestrian … Read more…
Seven ways to improve your online store for your customers (Pt. 1)
Take a look at your online store. Imagine you’re a fussy, time-poor customer looking for a good deal on a product or service. You’ve got several retailers to choose from and all you want is a good price and a … Read more…
Your post-sale screen might be worth more than you think!
It’s easy to think that once you’ve made a sale, the job is done and it’s on to the next product for the next customer. For some online businesses, it’s enough. But for those wanting to build lasting relationships with … Read more…
