When it comes to Pay Per Click (PPC) Advertising, the biggest names right now are Google Ads and Bing Ads. While the aim of both Paid Search Advertising platforms is the same – hint, it involves you making enough money…
The short answer to the question above is pretty simple, and is normally phrased along the lines of ‘because you want your Business to make money, don’t you?’. Pay Per Click is great because of the way it can generate…
Committing to Marketing your brand Online is not only a great way to make yourself known to your potential Customers; sometimes, it’s your best path to financial security, stability, and growth. This is especially true for Small Business. Those smart…
The questions above is almost always the first thing that comes to mind when Small Business Owners are told that there’s this thing called Bing Ads that they need to give a shot. Let’s face it, the less popular path…
Let’s get one thing straight: Blogging is essential for your SEO. However, besides the benefit to your organic Search Engine listings, it may also build trust between you and your returning/potential customers. While effective Blogging puts you in a win-win…
Let’s admit it: it’s always easy to ignore the potential of something you don’t know a ton about. When it comes to technology, if you’re a heavy Google user, you’ve probably not devoted enough time to thinking about what the…
With the big news that Google is slowly beginning to bring Google + (its early answer to Facebook) to a halt, we thought it’d be a great time to have a quick look back at the ways Small Businesses just…
If we’re being totally honest, Google My Business is relatively easy to navigate, and you could probably do a good job of it if you put in the required time and effort. Before we get ahead of ourselves and start…
As the world becomes increasingly Digital, Marketing Strategies have evolved to keep up with the changing times and Customer behavior. What used to work effectively decades ago no longer holds the same power to attract buyers today. It’s pretty obvious…
So you’ve heard about Paid Search Advertising? That’s awesome. You probably already know that it’s an invaluable tool that gets your products or services to appear on a Search Engine’s results page each time someone looks for what you offer….
