seo

5 Of The Best Tips and Tricks to Optimise Your Google Shopping Campaign

If you’re a Small Business Owner using Google Shopping as a way to market to your audience, you’ll want to make sure your really getting the most out of your ads. While it may be tempting to adopt a “set and forget” mentality, Google Shopping is one of the more intricate Campaign types to manage,…

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The 3 Easiest Ways to Optimise Your Google AdWords Campaign

Google AdWords provides Small Businesses Owners with a cost-effective way to drive highly relevant traffic to their Website. What does this mean? Well, through harnessing the power of Search, Google AdWords will put your Business’s Site right in the eyeline of potential customers who are searching for products or services exactly like yours. While the…

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5 Mistakes that Could Cripple Your Google Shopping Campaign

The impact of an effective Google Shopping Campaign on Small Businesses can be astounding. Your company can rise to prominence through use of the “prime real estate” that Google Shopping offers, which runs along the top of Search Result pages. It even has its own Tab in Google Searches! The simplicity and ease of finding…

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How SEO & Google Adwords Can Equal Your Business Success

Most people understand Search Engine Optimisation (SEO) and Google AdWords (also known as Pay Per Click) as two separate Digital Marketing strategies. Yes, the two are different in their methodology, but ultimately both share the same end goal – driving your Website to the top of Search Engine results to get more traffic to your…

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9 things to consider when building a website for your business

When creating a website for your business, there’s a neverending catalogue of issues to bear in mind. From financial considerations and questions relating to style and design, to longer-term issues pertaining to hosting and maintenance, the whole project can start to look a bit daunting and dizzying. This can be especially true for small business…

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