Managing your own Ecommerce Store can be a daunting prospect for some. But luckily, it doesn’t have to be an intimidating task! Today, we’ll show you how to manage the Categories of your Online Store, so you can be in total control of your inventory. It’s much easier than it may seem at first! By…
Read More About How to Manage Your Store’s Categories in OpenCart
User Experience, or UX as it’s more commonly known, is the process of increasing your users’ satisfaction by improving the accessibility, usability, and efficiency of the time they spend on your Website. And it is great user experience which ultimately makes up the backbone of a top-level Website that results in more conversions for your…
Read More About 6 Usability Techniques to Boost Your Conversions
If you’re a Small Business Owner with an Ecommerce Store, then Google Shopping needs to be on your radar. That’s because not only is it remarkably easy for Small Businesses to get their products seen through this form of powerful Digital Marketing, but it’s also incredibly effective when it comes to increasing your sales Online….
Read More About How Google Shopping Can Help You Reach New Customers, Boost Sales, and Beat Your Competition
To put it simply, Search Engine Optimisation is just a term for all the tricks and tools you can use to ensure that your Website is as visible as possible on Search Engine results pages, such as Google. And who doesn’t want to appear higher on Google, right? Think about the well-known brands that dominate…
Read More About The 3 Easiest Ways to Optimise Your SEO Campaign
Google Shopping is a great way for Small Business Owners with an Ecommerce Store to increase their revenue, improve brand awareness and reach out to a larger audience. However, while it’s an extremely effective Digital Marketing Tool, getting it perfect the first time can be tricky. Much like Google AdWords, Google Shopping is an artform,…
Read More About 5 Disastrous Mistakes You Don’t Want to Make on Google Shopping
Since its launch in 2010, Google Shopping has made a huge impact on how people research products, shop and browse Online. Because of this, more and more Businesses, both large and small, are jumping on board. Google Shopping has evolved into a fantastic way for people with an Online Store to market their Business and…
Read More About Is Google Shopping Right for Your Business?
Nowadays, with so much information so readily available, almost all consumers will make a purchase only after doing some level of research Online. As an Ecommerce Store Owner, the trick is knowing how to stand out from your competition and appeal to your potential customers. It sounds easy enough, but with the increasing level of…
Read More About Google Shopping: What is it and Why You Need it for Your Ecommerce Store
Like it or not, if you want to maximise your Small Business’s Online Success, then, without a doubt, you need a social presence. And with more and more of your competitors joining the throng of Small Businesses jumping Online, creating a Facebook Page for your Small Business should be at the top of your priority…
Read More About Paid Facebook Advertising: A Step-By-Step Guide For Small Business
Now that you’ve successfully created your Small Business’ Facebook Page, there’s every chance it gets viewed by thousands of Facebook users daily. Make no mistake about it, Facebook is the most dominant Social Media platform today, making it the perfect promotional tool for your Small Business. The tricky part – or the exciting part depending…
Read More About Cardinal Sins To Avoid On Your Facebook Ads
Picking a colour scheme for you Website might sound simple enough, but there’s a lot more to it than you may initially think. For starters, not everyone is a skilled designer with an eye for great colour combinations that can generate a specific feeling or emotion. Sure, you could just throw some of your favourite…
Read More About The Colour Theory: Discover the Colours That Can Help You Sell
