All the way back in the stone ages of March 2018, Google finally moved to ‘Mobile-First Indexing’. While the reaction from the vast majority of Small Business Owners was best described as a variation of ‘what are they talking about?’ it was a fairly significant announcement. In simple terms, this marked the point at which…
Read More About Why Your Mobile Site is More Relevant Ever
If you’re an Ecommerce Business owner, your eternal question is probably exactly the same as everybody else’s: how do I stand out from the crowd and steal Customers from under the noses of my Competitors? With everybody now doing Search Engine Optimization (SEO), Pay Per Click (PPC), and releasing more Blogs than an angst-ridden teenager…
Read More About What Google Shopping Can Do For You
With the big news that Google is slowly beginning to bring Google + (its early answer to Facebook) to a halt, we thought it’d be a great time to have a quick look back at the ways Small Businesses just like yours were using the social network to grow Online. Although Google+ definitely isn’t the…
Read More About Looking Back At Google+: How Could You Have Made Money From It?
For the majority of Small Businesses, the festive period is the most important time of the year. This is doubly true for Businesses who operate an Ecommerce store. In fact, it’s the favourted time of many Online merchants as sales can be reasonably expected to go through the roof. People flock to the Web in…
Read More About HOW CAN I BOOST MY BUSINESS OVER THE FESTIVE PERIOD?
For both us and every other poor soul who feels like we went through this about 4 months ago, it’s beginning to look a lot like Christmas, and our shopping list keeps growing longer. So, with our list of those who require a gift in hand, where’s the best place to start our research about…
Read More About WHERE WILL MY CUSTOMERS BE BUYING THEIR CHRISTMAS PREZZIES FROM?
When it comes to Small Businesses and their Online presence, setting up an e-Commerce site can only do so much. Interesting articles and eye-catching images will be good for nothing if your target audience do not even know you exist. This is where Search Engine Optimization (SEO) comes in. But what in the world is…
Read More About SEO for E-Commerce and why it’s getting more important
Google announced in March 2018 that they would be finally moving to “Mobile-First Indexing”. But what does that actually mean? Mobile-First Indexing means that Google’s going to begin looking at your Websites Mobile Version before looking at the desktop version, then rewarding Websites with better Mobile Compatibility. This is because people are starting to use…
Read More About How Google Moving to “Mobile First” could affect your Small Business
If you’re a Small Business Owner with dreams of turning a profit from your Online Store, then maximising your Ecommerce SEO Campaign should be one of your top priorities. Competition in the Online retail industry is becoming increasingly fierce, even more so than the real world of brick-and-mortar stores. And if you want to stand…
Read More About SEO for Ecommerce: Here’s Why You Need It
Just like AdWords, Google Shopping is one of those tools that every Ecommerce Store owner should be considering when it comes to your Digital Strategy. Although it can take a bit of work to set up and may require a commitment to learning something pretty alien to you, the results are undeniably impressive. Having your…
Read More About 4 Google Shopping Tips That Could Maximise Your Campaign’s Success
Managing your own Ecommerce Store can be a daunting prospect for some. But luckily, it doesn’t have to be an intimidating task! Today, we’ll show you how to manage the Categories of your Online Store, so you can be in total control of your inventory. It’s much easier than it may seem at first! By…
Read More About How to Manage Your Store’s Categories in OpenCart
