For both us and every other poor soul who feels like we went through this about 4 months ago, it’s beginning to look a lot like Christmas, and our shopping list keeps growing longer. So, with our list of those who require a gift in hand, where’s the best place to start our research about…
Read More About WHERE WILL MY CUSTOMERS BE BUYING THEIR CHRISTMAS PREZZIES FROM?
When it comes to Small Businesses and their Online presence, setting up an e-Commerce site can only do so much. Interesting articles and eye-catching images will be good for nothing if your target audience do not even know you exist. This is where Search Engine Optimization (SEO) comes in. But what in the world is…
Read More About SEO for E-Commerce and why it’s getting more important
Google announced in March 2018 that they would be finally moving to “Mobile-First Indexing”. But what does that actually mean? Mobile-First Indexing means that Google’s going to begin looking at your Websites Mobile Version before looking at the desktop version, then rewarding Websites with better Mobile Compatibility. This is because people are starting to use…
Read More About How Google Moving to “Mobile First” could affect your Small Business
If you’re a Small Business Owner with dreams of turning a profit from your Online Store, then maximising your Ecommerce SEO Campaign should be one of your top priorities. Competition in the Online retail industry is becoming increasingly fierce, even more so than the real world of brick-and-mortar stores. And if you want to stand…
Read More About SEO for Ecommerce: Here’s Why You Need It
Just like AdWords, Google Shopping is one of those tools that every Ecommerce Store owner should be considering when it comes to your Digital Strategy. Although it can take a bit of work to set up and may require a commitment to learning something pretty alien to you, the results are undeniably impressive. Having your…
Read More About 4 Google Shopping Tips That Could Maximise Your Campaign’s Success
Managing your own Ecommerce Store can be a daunting prospect for some. But luckily, it doesn’t have to be an intimidating task! Today, we’ll show you how to manage the Categories of your Online Store, so you can be in total control of your inventory. It’s much easier than it may seem at first! By…
Read More About How to Manage Your Store’s Categories in OpenCart
User Experience, or UX as it’s more commonly known, is the process of increasing your users’ satisfaction by improving the accessibility, usability, and efficiency of the time they spend on your Website. And it is great user experience which ultimately makes up the backbone of a top-level Website that results in more conversions for your…
Read More About 6 Usability Techniques to Boost Your Conversions
If you’re a Small Business Owner with an Ecommerce Store, then Google Shopping needs to be on your radar. That’s because not only is it remarkably easy for Small Businesses to get their products seen through this form of powerful Digital Marketing, but it’s also incredibly effective when it comes to increasing your sales Online….
Read More About How Google Shopping Can Help You Reach New Customers, Boost Sales, and Beat Your Competition
To put it simply, Search Engine Optimisation is just a term for all the tricks and tools you can use to ensure that your Website is as visible as possible on Search Engine results pages, such as Google. And who doesn’t want to appear higher on Google, right? Think about the well-known brands that dominate…
Read More About The 3 Easiest Ways to Optimise Your SEO Campaign
Google Shopping is a great way for Small Business Owners with an Ecommerce Store to increase their revenue, improve brand awareness and reach out to a larger audience. However, while it’s an extremely effective Digital Marketing Tool, getting it perfect the first time can be tricky. Much like Google AdWords, Google Shopping is an artform,…
Read More About 5 Disastrous Mistakes You Don’t Want to Make on Google Shopping
