It’s the big day! You’ve worked tirelessly for months, even years, to design, build and create your new product. Sweat, tears and money have gone into this project. But if you’re not spreading the word, will anyone hear about it? Will anyone buy it? You’ve put a vast amount of care into the creation of…
Read More About Steps For Launching a Product Online
With the changing landscape of Digital Marketing, it can be difficult to keep up with new trends and strategies. But one area that will stay a constant, is implementing Calls to Action. With multiple platforms and a range of ways to utilise a Call to Action (CTA), it can be spread across numerous Digital Marketing…
Read More About What Is a Call to Action and Why Is It Important?
Your website is an incredibly important part of your business, and big decisions about its future need to be made with all available information in hand. If your current website is no longer meeting your needs, it obviously needs to be updated, but what might not be so obvious is how. Do you need to…
Read More About How To Choose Between A Site Refresh and A New Site
Like it or not, most of the current generation aren’t fans of speaking over the phone and will avoid it if possible. This can create a potential lack of engagement with your Customers as they may prefer to leave your Site altogether rather than make a phone call to gain more information. To combat this…
Read More About How to Easily Build a Chatbot Without Being a Tech Wizard
As you will already know, there are a wealth of other businesses out there extremely similar to your own, those pesky competitors. As the Ecommerce world continues to grow, so do your competitors, and it becomes increasingly difficult to stand out from the crowd. If you want your business to be the go-to in your…
Read More About How to Strengthen the Customer Journey for Your Ecommerce Business
The technological world is always changing and adapting, and it’s no longer safe to assume that every Customer is only using desktops and computers to browse your Site. Is your Site mobile-savvy? “It’s beautiful on a desktop”, we hear you say. We’re quite certain it is! But the new mobile shopping trend, as well as…
Read More About The Importance of a Mobile-Friendly Site
Configuring your Landing Page correctly can go a really long way towards maximising your Marketing conversions, and is something to consider in the next step of your Website’s journey. “But what exactly are Landing Pages?” we hear you yelling at the screen. Okay, listen up. A Landing Page is a standalone Web page that…
Read More About Make Your Landing Page Your New Best Friend
Getting your shiny, new Ecommerce store Online with all of your very best product pictures and descriptions is an important step on your path to success. However, if you’re expecting to build a Site and start selling straight away, you might need to rein your ambitions in a little. If you’re going to succeed you…
Read More About 4 Reasons Why ECommerce Sites & SEO Are Best Buddies
You’re a Small Business Owner, and you need to make sure your Marketing budget is working as hard as it possibly can for you. Getting your Ads going is an achievement in itself, but there’s no way you’ve managed to get everything perfect on your first go at it. Although there a fair few things…
Read More About Are you Covering All The Bases With Your Google Shopping Campaign
Google Shopping is a must for any Small Business Owner with an Ecommerce store. Used smartly, it gives you the ability to get your products seen, and then paid for. We’ve yet to meet an entrepreneur who doesn’t like the sound of that. In case you’re at all unsure about whether Google Shopping is really…
Read More About Why Google Shopping Is One Of Our Favourite Competition Crushers
