How’s your business Twitter game? As one of the top platforms to keep up with trends and conversations, it’s a handy way to gain more insight into your Customers when it comes to advertising. With it being the less commonly used Social Media advertising platform, you may not have had the chance to fully consider…
Read More About The Best Bits of Twitter Ads
Ah yes, everyone’s favourite Marketing and business tool: Social Media. Love it or hate it, it’s taking over and is fast becoming the key to connecting with and sourcing new Customers. It’s all well and good to be on these platforms with your brand, but it’s not enough. You need to be crafting content for…
Read More About 5 Ways to Create Engaging Social Media Content
For any brand and business, brand awareness is paramount. But apart from prospects recognising your logo, how else are they able to connect and relate to your brand? It’s all about having a consistent voice in any written posts or communications you make. Without a clear brand voice, anything you put out into the world…
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We all know how prevalent Online Shopping is nowadays. Australian Online Shopping reached an all-time high, with online purchases growing 57% year-on-year. An average of 1 million additional households shopped online every month, reaching $50.46 billion total spent at online checkouts. It’s a market you can’t afford to be missing out on as a business! …
Read More About The Advantages of Google Shopping
As a Small Business Owner, you know that your Customers are the key to success (duh!). But now that you’re up and running and starting to kick that ball between the goal posts, have you considered that your Site may be missing out on an element that may boost business? Your team may be kicking…
Read More About 4 Ways Testimonials Benefit Your Business
Chances are you’re most likely already creating and using content in your marketing strategy. You’re already aware of the benefits and advantages that content provides for your brand, and we wouldn’t be surprised if you’ve put emphasis on SEO (Search Engine Optimisation) within your content. Once upon a time, that may have been enough to…
Read More About How Your SEO and Content Marketing Strategies Can Work in Harmony
Customer-centric marketing? You guessed it, it’s marketing that is all about the Customer. If you’re focusing on the Customers, you’re finding out what exactly makes your Customers happy when it comes to your business. What products are they buying? How do they communicate with your brand? What can be done to improve the Customer’s…
Read More About How to Ensure Your Marketing Strategy is Customer-Centric
Sometimes brushed aside with little thought, Google My Business is a platform that deserves a bit more credit than it gets. We know it might be a tad annoying to add another thing to your endless to-do list, but the benefits of Google My Business are definitely worth the effort. Which by the way, isn’t…
Read More About How Google My Business Boosts Business
You may be aware that writing Blogs is a fantastic avenue to go down if you’re desiring more traffic to your Site, and it has the added benefit of contributing to your Online growth as a business. But even after you’ve decided you’re diving in head first, set it all up on your Website and…
Read More About A Step by Step Guide on Driving Traffic to Your Blog
Do the words ‘Marketing Mix’ strike fear into your heart? Or perhaps it has you scratching your head? It’s a term that is dangerous, dangerously beneficial! If you’re across your Marketing Mix then you’re delivering value to your Customers. So now that you’re a bit more interested, what exactly is a Marketing Mix? Within the…
Read More About Enhance Your Marketing Mix: The 7 Ps Explained
