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Paid Social Media Advertising Guide for Small Businesses

When your customers are on social media, their attention is a valuable yet fleeting currency, and small businesses like yours stand to gain or lose a significant portion of market share based on how engaging their social media copy is. You need to create content that captivates and resonates with your audience, and yes, doing…

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How to Choose the Right Social Media Platforms for Your Business

Social media has become the beating heart of modern marketing for small businesses. It doesn’t matter if you’re the neighbourhood bakery or the boutique fashion store, the right social media strategy can make an indelible mark, fostering community, and enhancing brand loyalty. But we know that social media can be a scary beast to tackle,…

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The Power of Planning: Why Small Businesses Should Implement a Social Media Content Calendar

Social Media trends come and go at a rapid pace, it’s the nature of the wild west like landscape that we are all addicted to, the internet.    While it may be tempting for Small Businesses to jump on every trend in an attempt to stay relevant and engage with their audience, trend hopping can…

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Why Your Small Business Shouldn’t Trend Hop on Social Media: A Guide to Authenticity and Consistency

Social Media trends come and go at a rapid pace, it’s the nature of the wild west like landscape that we are all addicted to, the internet.    While it may be tempting for Small Businesses to jump on every trend in an attempt to stay relevant and engage with their audience, trend hopping can…

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How to Beat Your Business Competitors in Three Simple Steps

We know that every Customer counts, and that means there’s no rest for ambitious small businesses (it’s exhausting!). Maybe your product or service is one-of-a-kind, but remember, rivals are always around the corner, vying for the same Customer satisfaction you aim to provide. Want to ensure that your competitors are left in the dust, capturing…

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Social Media and SEO, the Combination You Didn’t Know Your Business Needed

At Sites n Stores we love Social Media and we love SEO, don’t ask us to choose a favourite, that’s not fair!   If you’re a regular reader of this blog you know that we go on about these things like there’s no tomorrow, and why not! They are amazing after all! However, what happens…

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Short but Impactful: How to Write the Best Social Media Bios

Social Media is everything for Small Businesses nowadays. However, you might be so excited creating amazing content and interacting with your dedicated audience that you forget one small but very important thing. Your bio.   Yes, we know, it might sound boring and insignificant, but would you follow a Social Media page if you know…

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