Facebook Marketing

The Beauty of Ugly: Why Small Businesses Should Embrace “Ugly” Social Media Content

Yes, we’re talking about Small Business Social Media Marketing again. We know you may be sick of it, after all the pressure to create polished, picture-perfect content can be overwhelming even for those that do it for a living. However, what if we told you that there is a way to create Small Business Social…

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The Ultimate Small Business Social Media Marketing Handbook

Welcome to your one-stop resource for all things Small Business Social Media Marketing! Living in the digital age, your online presence can make a monumental difference in how your brand shines. We’re excited to share a suite of strategies, tips, and insights that will help you not only engage your audience but turn your Small…

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How to Write Captivating Social Media Copy That Converts

When your Customers are on Social Media, their attention is a valuable yet fleeting currency, and Small Businesses like yours stand to gain or lose a significant portion of market share based on how engaging their Social Media Copy is. You need to create content that captivates and resonates with your audience, and yes, doing…

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Short but Impactful: How to Write the Good Social Media Bios

  Social Media is everything for Small Businesses nowadays. However, you might be so excited creating amazing content and interacting with your dedicated audience that you forget one small but very important thing. Your bio. Yes, we know, it might sound boring and insignificant, but would you follow a Social Media page if you know…

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Navigating the Social Media Maze: How Small Businesses can Manage Trolls and Negativity

If one thing is true about people, it’s that they love to talk, and talk, and talk…. So, why not use this to your advantage, and instead of them talking about boring, everyday stuff, encourage them to talk about how amazing your business is!   How do you do this? Through encouraging your Customers to…

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Mastering the Clock: The Best Time to Post on Social Media for Small Businesses

The world of Social Media is extremely fast-paced, even the influencers struggle to keep up! Given this, understanding the optimal times to post your business’s content on all of the Social Media platforms we have nowadays (seriously there are way too many!) is essential!   Are you a Small Business Owner looking to make a…

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Mastering the Art of Social Media Reposting to Boost Your Small Business

In the dynamic and fast paced world of Digital Marketing, continuing to stay relevant and engaging on Social Media is crucial for the success of Small Businesses. And we don’t think we are telling you anything new here, I mean, hello, Social Media is everywhere these days! But, what we are telling you is that…

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Why Small Businesses Should Invest in Pinterest Marketing

We shouldn’t need to tell you that Social Media is an indispensable tool for Small Businesses to reach and engage with their target audience. However, you would be forgiven for overlooking certain platforms that may not share the limelight with their more well-known peers.   While giants like Facebook and Instagram are clearly the overlords…

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Display Marketing: What is it and why do you need it?

Every time you go Online, either on your computer or mobile device, chances are you encounter pop-ups and banner ads. Display marketing generates leads and converts people – like you – into Customers.  But what if you are the one looking for Customers? BUILDING BRAND AWARENESS The first thing you have to consider is building…

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What Are Facebook Ads and How are They Different from Boosted Posts

If you’re confused by Facebook Advertising options, you’re not the only one. Carousels, Organic Reach, Boosting, Sponsored Posts… there’s certainly a lot to consider. But many people are stumped by the one question; what’s the difference between Paid Facebook Ads and Boosted Posts? Well, if you’ve ever wanted to know the answer, sit down and…

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