We know the title doesn’t sound very interesting but we promise that you’ll want to read today’s blog. While keyword research may sound boring it will do wonders for your business, and you’ve got us explaining it to you! There’s no one who can add flair to boring topics like we can! Before diving into…
Read More About How Small Businesses Can Effectively Research Keywords
Hi all, we’ve got another treat for you today! We’re about to get into an invisible powerhouse that is a game-changer in gaining a competitive edge online. Backlinks… Before we start let’s get into what backlinks actually are. Don’t worry, we’ll keep it short! Backlinks, also known as inbound or incoming links, are links from…
Read More About The Power of Backlinks: A Guide for Small Businesses
Welcome back to our little blog! We imagine if you’re here your Small Business needs innovative ways to connect with your audience, establish credibility, and stay relevant. No? Well, we’ve got a whole blog prepared so we’ll just go ahead and tell you all about it anyway. Hear us out. Have you ever…
Read More About Why Every Small Business Should Add a News Section to Their Website
Welcome back, good to see you again. You’ll be glad you checked in because we’ve got a fun one for you today! Let’s talk about… emojis! Don’t worry, we promise that they’re relevant to Small Business Marketing. If you don’t believe us, stick around and let us prove it to you. What have you…
Read More About How Small Businesses can Connect with Their Customers Via Emojis
Influencer marketing has grown into an integral part of any successful brand’s social media strategy. For small businesses with modest marketing efforts and budgets, the concept of social media influencers may seem out of reach, reserved for the big players with deep pockets. But with the right approach, small businesses can harness the power of…
Read More About Influencer Marketing: A Beginner’s Guide
We know that every Customer counts, and that means there’s no rest for ambitious small businesses (it’s exhausting!). Maybe your product or service is one-of-a-kind, but remember, rivals are always around the corner, vying for the same Customer satisfaction you aim to provide. Want to ensure that your competitors are left in the dust, capturing…
Read More About How to Beat Your Business Competitors in Three Simple Steps
Your small business Website is where your potential Customers manage to catch a glimpse into the heart and soul of your brand. And the content on your Site—every word, every phrase, and every carefully-crafted line—forms an impression that can be the difference between them bouncing off faster than the speed of light, or converting them…
Read More About Write Engaging Website Content with These 6 Easy Steps
What comes to mind when you think of Social Media algorithms? “Gosh, those terms are confusing”, “Who even has the time to post!?”, “How am I supposed to get my posts seen by potential Customers?”. Yep, we can read your mind. And we’re sure you know, Social Media is no small fry for Small Business…
Read More About Understanding Social Media Algorithms and How to Master Them
There is no shortage of Social Media Influencers nowadays, and there are more than enough of them to go around, even for Small Businesses! This is why Influencer Marketing has become an effective Marketing Strategy for so many Small Businesses. With their established loyal followings, Influencers can be powerful allies for Small Businesses looking to…
Read More About 4 Benefits of Influencer Marketing for Small Businesses
Gone are the days of traditional newspapers ads and in-person interviews. Small Businesses now need to implement a digital recruitment process to compete with larger companies and attract top talent. Ever increasing digitisation gave us the creation of various online recruitment platforms, meaning that Small Business Owners now have a wealth of tools and strategies…
Read More About 4 Ways to Master Your Online Job Advertisements
