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Mastering Customer Retention for Your Online Business

So, you’ve just made a sale or a Customer has booked your service. Exciting, huh!? But if you’re experiencing one-off clients and transactions, you may have an issue with your Customer retention.    The acquisition of Customers is merely the first warp-speed jump. The real odyssey unfolds in the realm of Customer Retention, where loyalty…

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A Comprehensive Guide to Crafting Your Small Business Website in 2024

The world of Digital Marketing and running a Small Business Online isn’t the easiest! And these days, having a robust Online presence is non-negotiable for Small Businesses looking to thrive.    Your Website is the virtual storefront, the first impression you make on potential Customers! If you don’t impress them, and fast, they’ll be gone…

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What’s Best for My Business: a Mobile Site or Responsive Design?

In an era where smartphone usage is ubiquitous, ensuring your Website or ecommerce store is Mobile-friendly has never been more crucial.    There are two major approaches for a Mobile-optimised Website: getting a Mobile Site or opting for responsive design. But what are the differences between them? Is one preferable to the other? And the…

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Why Your Small Business Needs to Be on Social Media

If you hadn’t noticed, everyone is on Social Media nowadays. You can’t look at your phone without seeing a picture of someone’s dog or their very mediocre looking dinner.   Since everyone is constantly scrolling through Social Media on their phones, it’s imperative that you get in the action. Interrupt the menial scroll filled with…

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The Vital Role of Website Optimisation for Small Businesses

A strong Online presence is imperative for Small Businesses nowadays, with your Website often being the first point of contact between your business and potential Customers.    Considering how important your Website is to your business’s success, making sure that it is properly optimised is essential to stay competitive in an overcrowded Online landscape.   …

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Unlocking Success Through Collaboration: Why Small Businesses Should Team Up Online

It’s no secret that Small Businesses face many unique challenges and opportunities in today’s rapidly evolving Digital landscape. One of the most effective ways they can overcome these challenges and harness opportunities is by collaborating with one another Online.    Obviously we know that collaboration isn’t a new concept, however, the rise of digital technology…

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