With a plethora of Ecommerce Stores out there, keeping loyal customers is not always an easy task. There is a lot more competition than there was 5 years ago. Heck, there’s a lot more competition than there was 12 months ago! Consumers can buy products from one Store and then quickly move onto the next without looking back.
If you’re a Small Business Owner with an Ecommerce Store, you can’t simply get by having a “good” product anymore, as this won’t make you stand out, nor will it make your customers remember you. To really boost your retention, it’s absolutely vital to add value to your Store and give your customers quality service every time. Give them something that they’ll get addicted to and keep them coming back for more!
This notion of customer retention all plays into the idea of the customer experience. Once you master this experience in a consistent, inviting and exciting way, you’ll be more likely to achieve high customer retention.
So, here are 5 of the best ways you can hold on to those customers and transform them from one-time buyers into loyal customers.
1. Get Personal
2. Reward Loyalty
A great way to maintain a relationship with your customers, is to reward their loyalty. By keeping tabs on customer purchase history and customers who show interest in your products, you’ll be giving them even more of an incentive to keep buying with you.
Think discounts, VIP access and loyalty programs. After all, who doesn’t love a surprise discount code for 20% off? By giving a little, you’re more likely to get a lot in return. Customers will appreciate the gesture and will hold you in high regard for rewarding them for being such a loyal customer.
3. Keep Up with the Crowd & Show off your assets
4. Remarketing
