5 Ways Small Businesses Can Compete with Retail Giants Using Google Shopping

If you’re a Small Business Online Retailer, you may be under the impression that Digital Marketing only works for the Retail Heavy Weights. Or maybe you think that it’s pointless to do your own Marketing, as you’ll never be able to compete against these multinational Organisations. After all, how could you ever compete with the…

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5 Of The Best Tips and Tricks to Optimise Your Google Shopping Campaign

If you’re a Small Business Owner using Google Shopping as a way to market to your audience, you’ll want to make sure your really getting the most out of your ads. While it may be tempting to adopt a “set and forget” mentality, Google Shopping is one of the more intricate Campaign types to manage,…

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How Google Shopping Transformed the Fortunes of These Three Businesses

If you’ve used Google to search for any kind of product recently, you can’t have missed Google Shopping Ads. These are the small images that appear at the top of the Google Search Results Page that have all the details that you’re after; an image of the product, the price, the vendor and usually a…

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5 Mistakes that Could Cripple Your Google Shopping Campaign

The impact of an effective Google Shopping Campaign on Small Businesses can be astounding. Your company can rise to prominence through use of the “prime real estate” that Google Shopping offers, which runs along the top of Search Result pages. It even has its own Tab in Google Searches! The simplicity and ease of finding…

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4 Google Shopping Tips That Could Maximise Your Campaign’s Success

Just like AdWords, Google Shopping is one of those tools that every Ecommerce Store owner should be considering when it comes to your Digital Strategy. Although it can take a bit of work to set up and may require a commitment to learning something pretty alien to you, the results are undeniably impressive. Having your…

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