If we’re being totally honest, Google My Business is relatively easy to navigate, and you could probably do a good job of it if you put in the required time and effort. Before we get ahead of ourselves and start discussing your options, let’s define Google My Business (GMB) and how it works. GMB is…
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User Experience, or UX as it’s more commonly known, is the process of increasing your users’ satisfaction by improving the accessibility, usability, and efficiency of the time they spend on your Website. And it is great user experience which ultimately makes up the backbone of a top-level Website that results in more conversions for your…
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Picking a colour scheme for you Website might sound simple enough, but there’s a lot more to it than you may initially think. For starters, not everyone is a skilled designer with an eye for great colour combinations that can generate a specific feeling or emotion. Sure, you could just throw some of your favourite…
Read More About The Colour Theory: Discover the Colours That Can Help You Sell
Your Online Store is up and running and you’ve spent a lot of time getting it perfect; you analysed every Call to Action button, scrutinised your logo for days and agonised for hours on all the aspects of the layout. But despite this, something’s just not working. Where are all your customers? No matter how…
Read More About 5 Things Ruining Your Ecommerce Conversions
Like it or not, marketing your Business on Social Media is fast becoming a necessity for any Small Business Owner who is serious about growing their audience and gaining traction online. Increasingly, consumers are turning to the likes of Facebook, Twitter and Instagram as a way to engage with brands and discover new products and…
Read More About 6 Social Media Blunders And How To Fix Them
In today’s world, if you’re a Small Business Owner looking to increase your Online Presence, Search Engine Optimisation will be an invaluable Marketing Strategy. SEO is an essential if you’re wanting to drive traffic to your Website, grow your Business and gain more customers, more leads and more sales! If you’re not using this highly…
Read More About Why A Professional SEO Strategy Is The Best Investment For Your Small Business
