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Safeguarding Your Digital Presence: Why and How Small Businesses Should Protect Their Social Media Accounts

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Social Media has become an integral part of Small Businesses’ Marketing strategies. With the power to reach a vast audience and engage with Customers in real-time, Social Media platforms offer immense opportunities for growth and success.    However, along with these benefits come potential risks, including cyber threats, unauthorised access, and reputational damage. In this…

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Paid Social Media Advertising Guide for Small Businesses

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Social media advertising is a game-changer for small businesses looking to level the playing field with larger competitors. With over 90% of marketers now claiming that social media is important to their business, jumping into the mix is not just an option—it’s a necessity. But with many social platforms, each with its own unique advertising…

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How to Choose the Right Social Media Platforms for Your Business

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Social media has become the beating heart of modern marketing for small businesses. It doesn’t matter if you’re the neighbourhood bakery or the boutique fashion store, the right social media strategy can make an indelible mark, fostering community, and enhancing brand loyalty. But we know that social media can be a scary beast to tackle,…

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The Power of Planning: Why Small Businesses Should Implement a Social Media Calendar

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Social Media trends come and go at a rapid pace, it’s the nature of the wild west like landscape that we are all addicted to, the internet.  While it may be tempting for Small Businesses to jump on every trend in an attempt to stay relevant and engage with their audience, trend hopping can often…

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Why Your Small Business Shouldn’t Trend Hop on Social Media: A Guide to Authentic Social Media Posts

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Social Media trends come and go at a rapid pace, it’s the nature of the wild west like landscape that we are all addicted to, the internet.  While it may be tempting when Small Businesses to jump on every trend in an attempt to stay relevant and engage with their audience, trend hopping can often…

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How to Beat Your Business Competitors in Three Simple Steps

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We know that every Customer counts, and that means there’s no rest for ambitious small businesses (it’s exhausting!). Maybe your product or service is one-of-a-kind, but remember, rivals are always around the corner, vying for the same Customer satisfaction you aim to provide. Want to ensure that your competitors are left in the dust, capturing…

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Social Media and SEO, the Combination You Didn’t Know Your Business Needed

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At Sites n Stores we love Social Media and SEO, don’t ask us to choose a favourite, that’s not fair! If you’re a regular reader of this blog you know that we go on about these things like there’s no tomorrow, and why not! They are amazing after all! However, what happens when you put…

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