Google AdWords is a highly effective Marketing Strategy that can work wonders for most Business of all shapes and sizes. But there is still a level of hesitancy when it comes to Small Business Owners embracing this form of Digital Marketing. The main reason for this is the amount of questions surrounding this incredibly effective…
There’s so much more to a Website than just making it look good. If you’re getting your first Website made, then there’s no doubt a hell of a lot of things you don’t even know to consider. One thing that is more important than anything is how your Website will work and look on a…
If you’re a Small Business Owner interested in dipping your toe into the world of Digital Marketing, we can understand you may be hesitant to dive straight in. With Marketers throwing around terms like “SEO”, “PPC” and “optimisation strategies”, beginning your Digital Journey can be a rather intimidating ordeal. And that’s why we’re loving Google…
We’re all well aware that we live in the Digital Age, where people expect to find answers to their questions instantly. This is never truer than Online. Science backs this up, with studies suggesting that people really do care about page loading speeds, showing that the vast majority of people only hang around for just…
With Mobile now overtaking Desktop in consumer popularity, providing a seamless and engaging user experience for your audience is now more important than ever. And that’s where Mobile Apps come in. You may have noticed the increasing number of Mobile Apps for quite some time, and have finally decided to create your own for your…
As Small Business Owner with a Website or Ecommerce Store, you hopefully know the importance of tracking data in determining your overall success Online. It’s essentially how you differentiate the big Marketing wins from the epic fails. But did you know that tracking metrics for your Mobile App was just as important? And further to…
As retail competition increases at a staggering pace, more and more Businesses are choosing to migrate to the palms of their customers’ hands – via Apps on their Smartphones. And it’s not just larger organisations taking advantage of this new-found playing field, with Small Business Owners joining in on the action. And it’s no wonder…
As consumers go mobile in their tens of millions, large corporations and conglomerates are rushing to satisfy the demand, predominantly through the creation of their very own Mobile Application. But it’s not just these larger organisations that are embracing the phenomenon that is Mobile Apps. Many Small Businesses too, are starting to realise the extensive…
When Google first announced in 2015 that mobile searches officially outnumbered traditional desktop searching, no one was really all that surprised. Now, 3 years on, Mobile is continually growing as one of the most popular ways that people engage with technology. Sorry desktop, it looks like your days are numbered! This means that if your…
It’s true, Mobile is the new frontier. And while having a Mobile-friendly Site or Ecommerce Store is absolutely vital for your Business, many savvy Business Owners are going one step further and venturing into the world of the Mobile App. And while many believe that Mobile Apps are only used by larger, multinational organisations, a…
