Facebook Marketing

Display Marketing: What is it and why do you need it?

Every time you go Online, either on your computer or mobile device, chances are you encounter pop-ups and banner ads. Display marketing generates leads and converts people – like you – into Customers.  But what if you are the one looking for Customers? BUILDING BRAND AWARENESS The first thing you have to consider is building…

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5 Reasons Why Paid Search Marketing is Crucial for your Small Business

Customer behaviour has evolved over the last few years because of technology. These days, if a Customers wants to go out to dinner they’ll seeks the help of services like Urbanspoon, Trip Advisor and Yelp. They’ll look at a number of different platforms to find customer reviews, browse through photos and check whether there’s a…

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How To Implement Great Content Marketing When You Suck at Writing

Having great content is vital to any successful Marketing Strategy, but in the world of Digital, it can be the difference between customers clicking the “add to cart” button or heading back to Google to find another option – usually one of your competitors. Here at Sites n Stores, we’re blessed to have a professional…

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The Best Times To Post On Your Small Business’s Social Media

For Small Businesses with a Facebook page, posting is an effective way to stay engaged with your customers and is a vital part of your Digital Marketing Strategy. It gives your customers the opportunity ‘like’ your Small Businesses page, and exposes them to your updates, discussions, new products, promotions, events and other posts you upload…

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What Are Facebook Ads and How are They Different from Boosted Posts

If you’re confused by Facebook Advertising options, you’re not the only one. Carousels, Organic Reach, Boosting, Sponsored Posts… there’s certainly a lot to consider. But many people are stumped by the one question; what’s the difference between Paid Facebook Ads and Boosted Posts? Well, if you’ve ever wanted to know the answer, sit down and…

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6 Of The Most Effective Facebook Posts To Drive Serious Traffic To Your Website

One of the most cost-effective ways for your Small Business to engage your market is through Social Media. Unlike the traditional way of contacting people by phone, mail or email, Social Media allows for instant responses to occur and is another way of building the all-important customer rapport. It’s also a faster way to get…

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Which social media platform is right for my business?

In a rapidly changing and growing social landscape, social media marketing has become a critical way for small businesses to differentiate themselves and connect with their customers. Have you thrown yourself (and your business) head-first into social networking? Or have you shied away from what can be seen as a fairly intimidating array of always-increasing…

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