Let’s get one thing straight: Blogging is essential for your SEO. However, besides the benefit to your organic Search Engine listings, it may also build trust between you and your returning/potential customers. While effective Blogging puts you in a win-win situation, nobody is immune to making the odd mistake. Without trying to sound too much…
Read More About 4 Common SEO Mistakes Business Owners Make with their Blogs
Let’s admit it: it’s always easy to ignore the potential of something you don’t know a ton about. When it comes to technology, if you’re a heavy Google user, you’ve probably not devoted enough time to thinking about what the other Search Engines can be doing for you. The truth is, when it comes to…
Read More About Why You Can’t Afford to Ignore Bing Ads
With the big news that Google is slowly beginning to bring Google + (its early answer to Facebook) to a halt, we thought it’d be a great time to have a quick look back at the ways Small Businesses just like yours were using the social network to grow Online. Although Google+ definitely isn’t the…
Read More About Looking Back At Google+: How Could You Have Made Money From It?
If we’re being totally honest, Google My Business is relatively easy to navigate, and you could probably do a good job of it if you put in the required time and effort. Before we get ahead of ourselves and start discussing your options, let’s define Google My Business (GMB) and how it works. GMB is…
Read More About Who Can Help Me With Google My Business? A GMB Expert!
As the world becomes increasingly Digital, Marketing Strategies have evolved to keep up with the changing times and Customer behavior. What used to work effectively decades ago no longer holds the same power to attract buyers today. It’s pretty obvious by now that the world has already shifted from traditional to Digital Marketing. More and…
Read More About WHY PAY PER CLICK IS STILL THE FOUNDATION OF DIGITAL MARKETING
So you’ve heard about Paid Search Advertising? That’s awesome. You probably already know that it’s an invaluable tool that gets your products or services to appear on a Search Engine’s results page each time someone looks for what you offer. The point is that your ad is in the line of sight of your potential…
Read More About I ALREADY ADVERTISE WITH GOOGLE; DO I REALLY NEED BING?
People will frequently check Google first before they actually go to a physical store to validate that what they’re looking for is available there. Sometimes, it’s to make sure they get there on time before the shop closes by looking at the store’s business hours, or to make online reservations on that popular seafood restaurant…
Read More About How You Can Target Local People Through Google Search
Instagram is, without a doubt, one of the most important social platforms around. Since its launch in 2010, this highly popular app has seen exponential growth, from just a million users during its first two months on the market, to over 400 million daily active users today! It’s grown into a global community of more…
Read More About 8 Tips for Creating More Effective Instagram Video Ads
Perhaps you were interested in buying that electric foot massager for months and religiously searched to find the best shopping deal Online. However, before you make your purchase, real life gets in the way of luxurious life and the whole thing gets consigned to the ‘well that was a good idea at the time’ bin….
Read More About HOW TO INCORPORATE REMARKETING INTO YOUR MARKETING STRATEGY
In any industry, success starts with getting your products and services in front of the type of people who are likely to purchase. Whether you’re a local Business operating out of a physical store, or an Ecommerce brand shipping throughout Australia, Search Engine Optimisation (SEO) is one of tools you’ve got to be using to…
Read More About Does an SEO Campaign Guarantee me Success?
