If you own a Small Business then you want people to remember you! There’s no point in running a company that lacks business due to no word of mouth recommendations or repeat customers. To be remembered you need to be disruptive. Luckily for Small Business Owners, you now have the power to make a significant…
Read More About 6 Ways Small Businesses Can Creative Disruptive Online Content
There is no shortage of Social Media Influencers nowadays, and there are more than enough of them to go around, even for Small Businesses! This is why Influencer Marketing has become an effective Marketing Strategy for so many Small Businesses. With their established loyal followings, Influencers can be powerful allies for Small Businesses looking to…
Read More About 4 Benefits of Influencer Marketing for Small Businesses
As more and more Small Businesses Owners turn to Social Media to market themselves, the more relevant hashtags become in promoting their business, they help to reach a wider audience and increase online engagement. However, many people don’t understand the importance of hashtags or if they do, don’t really know how they work or how…
Read More About 6 Ways to Master Hashtag Usage
In a Digital Marketing world run by our Customers’ behaviour, one of the only ways to capitalise on how they go about their business on your Website is to be analysing and understanding the data that is being produced. The more you’re able to comprehend, the more effective the changes and updates you can implement…
Read More About How Interpreting Web Analytics Leads to Conversions
Ah, memes. That fun content clogging up your Social Media newsfeed. You may have noticed that they’ve really started to take off, and are prominent on the majority of the platforms you find yourself browsing. But have you noticed when brands have taken this meme pandemonium and utilised it for their own marketing purposes? OK,…
Read More About How to Become a Meme Marketing Master
Building a brand is no easy feat, but over the last couple of years it’s really opened our eyes on the importance of brand image and how consumers react and support that brand. Connection to brands is getting stronger, and your Customers are, more than ever, attracted to the unity of what your brand represents….
Read More About How to Build a Commanding and Consistent Brand Image
Ah, Social Media. Everyone’s favourite Digital Marketing method. What’s that? It’s definitely not your favourite? Oh, OK. Yes, we can understand that it is a little difficult to discern sometimes, especially with the amount of options to advertise and publish your posts. Facebook can be an overwhelming exercise in how to overcome algorithms and deciding…
Read More About Paid Ads and Boosted Posts: What’s the Difference and Which Should You Use?
Social Media is a difficult beast. It’s constantly changing and will always be moving around, and you have to shift with it, otherwise you risk falling behind the trends and may hinder yourself and stop completing your own business goals! To stay on track and keep up with the Social Media train, you need to…
Read More About The Best Social Media Audit Strategy
Naturally, Gen Z is one of the biggest markets for businesses to target to stay relevant in their industry, but we want to draw your attention to the up and coming generation that you can’t ignore anymore. Gen Alpha is entirely born in the 21st century, and they are completely surrounded by technology. They practically…
Read More About How to Market to Gen Alpha
There’s no doubt the pandemic has shifted how we market and present our brand, and Social Media has really taken off as fast as a rocket during these unprecedented times! According to a CMO survey, Social Media spend rose by 74% during COVID-19, with marketers focusing their efforts on trends aimed at engaging and exciting…
Read More About Social Media Trends to Engage and Enlighten Your Audience
