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How Great PPC Copywriting Can Boost Your Pay Per Click Campaign

Digital Marketing and Pay Per Click (PPC) strategies are evolving all the time. Your recent Small Business Ad Campaign that could have been a raging success, may not necessarily be so effective the second time around. People’s dispositions will change, technology gets upgraded and trends disintegrate faster than the latest interactive gaming app. Who knows?…

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Why Professional Website Hosting is Crucial for Your Small Business

When it comes to establishing a strong online presence, most savvy Small Business Owners use Websites and blogs to engage with new and existing clients. And though creating incredible content for your Business is vital, the importance of selecting a good web host often takes a back seat. Many people might not even have a…

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Why Every Small Business Needs Amazing Email Hosting

In today’s digital world, it’s absolutely vital for every Small Business owner to be able to manage, run and organise their Business online. Despite the amazing technological advancements over recent years, one of the very best ways to ensure smooth management of your Business is still with – you guessed it, the humble Email. Emails…

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All You Need to Know About Pay-Per-Click Bidding Strategies

Now that you’re well-versed in the art of Pay Per Click (PPC), it’s time to focus on elevating your Ad Campaign to the top of the Search Engines, namely, Google. To achieve this, you need to be highly strategic about selecting your Keywords during the PPC ‘bidding’ process. Whether you’re a Small Business Owner using…

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5 Common Pay Per Click Mistakes And How You Can Avoid Them

Pay Per Click, more commonly referred to as PPC, can be a fantastic Digital Marketing tool for Small Business Owners. When undertaken correctly, this paid form of advertising is one of the fastest ways to increase traffic to your Website, boost your click-through-rate and grow your visitor engagement. By using tools such as Google AdWords,…

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