A successful Site is one that performs. You need it to bring in Customers, quality traffic, engage with your audience and establish your brand’s credibility. But all of this hinges on how your Site is designed. A hole that businesses tend to fall into when they’re developing a Website, is that they’re underestimating the importance…
Read More About 3 Biggest Web Design Mistakes to Avoid
Your Site is the beating heart of your business. It’s a reflection of your brand and something you’re most likely pouring a significant amount of money into. And rightly so! It’s driving traffic, expanding your Online presence, and is where many Customers are judging and perusing your wares/services. A Site that works once, isn’t going…
Read More About 4 Tips on How to Keep Your Site Fresh
It’s the big day! You’ve worked tirelessly for months, even years, to design, build and create your new product. Sweat, tears and money have gone into this project. But if you’re not spreading the word, will anyone hear about it? Will anyone buy it? You’ve put a vast amount of care into the creation of…
Read More About Steps For Launching a Product Online
With the changing landscape of Digital Marketing, it can be difficult to keep up with new trends and strategies. But one area that will stay a constant, is implementing Calls to Action. With multiple platforms and a range of ways to utilise a Call to Action (CTA), it can be spread across numerous Digital Marketing…
Read More About What Is a Call to Action and Why Is It Important?
Building a brand is no easy feat, but over the last couple of years it’s really opened our eyes on the importance of brand image and how consumers react and support that brand. Connection to brands is getting stronger, and your Customers are, more than ever, attracted to the unity of what your brand represents….
Read More About How to Build a Commanding and Consistent Brand Image
Your website is an incredibly important part of your business, and big decisions about its future need to be made with all available information in hand. If your current website is no longer meeting your needs, it obviously needs to be updated, but what might not be so obvious is how. Do you need to…
Read More About How To Choose Between A Site Refresh and A New Site
The technological world is always changing and adapting, and it’s no longer safe to assume that every Customer is only using desktops and computers to browse your Site. Is your Site mobile-savvy? “It’s beautiful on a desktop”, we hear you say. We’re quite certain it is! But the new mobile shopping trend, as well as…
Read More About The Importance of a Mobile-Friendly Site
Configuring your Landing Page correctly can go a really long way towards maximising your Marketing conversions, and is something to consider in the next step of your Website’s journey. “But what exactly are Landing Pages?” we hear you yelling at the screen. Okay, listen up. A Landing Page is a standalone Web page that…
Read More About Make Your Landing Page Your New Best Friend
With 70% of all media time spent on Mobile Phones, there’s no doubt it’s a market that needs to be tapped into as a business. If you’re thinking this could be of interest for your business, we’re here to tell you that you’d be very wise to have that thought! This market can be targeted…
Read More About How to Leverage Mobile Advertising for Your Business
Google AdWords is a highly effective Marketing Strategy that can work wonders for most Business of all shapes and sizes. But there is still a level of hesitancy when it comes to Small Business Owners embracing this form of Digital Marketing. The main reason for this is the amount of questions surrounding this incredibly effective…
Read More About Your Top 7 Asked Questions About Google AdWords Explained by the Experts
